Dusk Erotic TV Channel For Women Has 1.2 Million Viewers
In Berlin in October 2009 I had the opportunity to meet Martijn Broersma, a TV executive who had just set up an adult cable channel for women in the Netherlands called Dusk. We talked about porn for women and he invited me to submit my film “That’s What I Like” and anything else I made.
2010 rolled around and I got bogged down in the drama of trying to revamp For The Girls. I didn’t make any more movies until November. And I didn’t get around to sending off my films until just recently. Silly me.
Since I met Martijn, Dusk has been beavering away (as it were), turning itself into an impressive channel that now caters to over 1.2 million women.
Dusk says they offer “porna” – a new term they coined to describe erotic material that was different from the usual “porno”. Their main market is straight women and they offer films like Erika Lust’s Barcelona Sex Project, Candida Royale’s films and Matinee by the gorgeous Jennifer Lyon Bell.
“Holland is lucky to have Dusk. There is definitely a market of under-served women [in the United States] who would love to have something like this,” said Bell. “There is a revolution going on right now in porn, in alternative and feminist porn, and yet there aren’t a lot of outlets for it to be sold.”
In 2004 there was an attempt to set up a similar erotic channel for women in the US. Inpulse TV was launched with fanfare but I never heard another thing about it. Perhaps the time wasn’t right.
I guess the last few years have seen a growth in the number of women who enjoy porn and are actively seeking it out.
The other interesting thing about Dusk is they actively invite women to comment on what they like via their site. This means the films are partly selected by the viewers, a nice intiative.
My films aren’t on Dusk yet but they will be soon.
January 7th, 2012 at 7:07 pm
[...] * In February it was reported that Dusk, the Dutch erotic TV channel for straight women, had expanded onto the two largest cable providers and was thus available to 1.2 million viewers. [...]